This way, the companies must very consider the quality of the attention that their clients give. Details can be found by clicking Wells Fargo Bank or emailing the administrator. And which is the best way to evaluate the degree of satisfaction of a demand before the supply of a product, a service or even before the treatment given by a salesman at the time of a purchase? Being in the skin of the client and this the mysterious client strategy of or mistery obtains themselves through shopping, a tool simple and very efficient at the time of detecting the possible failures in the activity that one sets out It does not add Navarrese, that most advantageous is than it is not necessary to be an expert, nor to invest much money either to put this tactics in march. Who is not able to recognize a welcome smile when entering a store, or a dose of cordiality in the goodbye? And who does not realize when a salesman tries to answer the questions that raise with affection, security and agility? And it is not necessary that this relation is personal. Although it happens by telephone, when to speak with the manager of a bank, or when we requested information to a travel agency, it is possible to detect possible failures in the communication and the attention to the public, which often can happen unnoticed through the daily routine, generating possible damages in the medium and long term. In addition, the same evaluation that is also made to its own business can be beginning in the store of alongside, that is to say: mistery shopping is also a great tool to know competition and knowledge on their weaknesses, strengths, advantages But, those are only some of the observations that can be done with a simple visit to the premises of sale to the public or with a fast call for, from there, to draw up strategies that allow to improve the results. Nevertheless, which is perceived actually is that hardly the great managers go out for know the operation thorough the company that direct. The chief of a main directorate of an airline company, for example, whenever he travels by his company does like the chief of a main directorate and not like a passenger more of the economic class.

So the idea that will form of the offered service did not reflect the reality lived by the majority of the users. The ideal would be that these people lived a day like mysterious client. In Valencia, Carabobo, Venezuela, Deproimca, consulting company and adviser in managemental topics, with emphasis in studies and investigation of market. It serves his, exactly as for the mysterious client and his results in some organizations have demonstrated the reach, repercussions that it generates based on the objectives of the modern marketing research. It has been able to verify, that no business stays alive without its great protagonist: the client, because for him she is created, takes place and she is sold. Therefore, it is necessary to be very kind so that the kings of the business do not prefer to the competition and they become true prescribers of our business.