Personal Brand

During the day, each of us through various communication channels subject to contact with approximately 7000 brands. We do not notice this, because I always "practicing" the art of filtration. We can filter out not only marketing messages of companies, but also people that have to meet. We will automatically sort them in order of importance to us. Someone becomes a key figure for us, someone is on the periphery of our consciousness, and someone we did not notice. In this regard, I found it interesting term brandspace, which offers the company Gistis.

The creators of the term his idea to develop in relation to the marketing and corporate brands, but in my opinion, with some adaptation, it could be applied in personal branding. According to the authors of the concept, brandspace – this is the place where the brand "lives" in the hearts and minds of consumers. Brandspace a mental map, which uses user to navigate in a saturated marketplace brands. The hierarchy of brands is built as follows: 1. Core identity.

Some brands can speak to consumers in terms of their identity. These brands relate to the root of human values. These brands, for example, belongs to the Harley-Davidson, whose supporters ignore the generally accepted norms and identify themselves as members of the independent community. 2. Badges of belonging. Close to the first category, the group also signals a brand belonging to a particular group or community. In this case, the brand does not necessarily affect the value of man.

Servicing Costs

Plant "AvtoVAZ" last year celebrated its fortieth anniversary. Today the company produces dozens of models and modifications of almost 100 vehicles, among them are the most advanced models, like most new vases – LADA PRIORA, which has gone Pipeline recently – in April 2007. Plant AvtoVAZ has assembly plants in Russia and abroad, and developed dealer network of over 500 enterprises in Russia and many partners for abroad. Car selling vases especially the ninth and tenth as a family and their popularity over the past 10 years has been steadily increasing. According to experts, it is primarily associated with the optimal combination of price data and cars for Servicing Costs.

Sales Rating upgraded VAZ-2115 and VAZ-2114 is also constantly increasing. Reduce the rate of production of "AvtoVAZ" is not planning. In 2007, the company plans to release a total of 959 000 Car and vehicle, of which 771 000 600 units – is ready cars. According to experts, taking into account new production plans and the accumulated inventories, plant this year will have to sell about 810 000 vehicles. This problem, in their opinion, feasible, but 'very difficult' – it is necessary to maintain profitability without increasing retail prices. In addition, the car factory will have to actively promote regional sales and greater use of marketing campaigns – free loans and gifts.

Very popular with motorists and VAZ-2107 – rear-wheel drive four-door sedan with an improved exterior design. The car is based on the basic model of the family – VAZ 2105. The changes were made as appearance – in front of the bonnet is vyshtampovka under the metal chrome grille, new rear lights block. Salon is equipped with antiglare instrument panel with tachometer, additional service gauges and instruments. Anatomical seat for improved quality finish on the background of the consistency of VAZ-2105 looks more solid. Y 'sevens' improved passive security, good all-round visibility is restricted, however, rear racks and high-backed seats. For export since 1991, producing 21 073 VAZ-sedan, equipped with a 1.7-liter engine producing 84 hp with the central injection and the catalytic converter. Produced for the Chinese market model VAZ-2107 Series N71 with 66-horsepower 1.45-liter short-stroke engine VAZ-21 033-10 gasoline powered A-76. Also on special orders the plant produces expensive VAZ-21 079 sedans with high-speed rotary-piston Wankel engine. Today, "AvtoVAZ" offers two versions: VAZ-2107 engine VAZ-2103 a working volume of 1450 cubic meters. See and VAZ-21074 with the engine VAZ-2106 in volume 1570 cubic meters. Based on materials from sites, see:,,,

RuNet

He cited the following facts: only in RuNet medical sites visited by more than a million people. In "Yandex" requests: "health care" – over 45 000 sites, "medical supplies" – More than 17 000. And focus on the problem users on the network – advice on medicine, medical care, purchase of medicines, medical supplies, background information, professional interaction and exchange of experience, communication of interest. In its form, the existing medical resources represent – promo-sites, corporate portals, online shops, online media, information and social systems. There is a tendency to pool resources, which makes a huge impact for all participants. Medical Internet claims already to be the kind of on-line clinics and cyber-doctor, diagnoses and treating people at a distance. In everyday life includes such new terms as – telemedicine and Internet-Medicine.

Such a development of the industry Internet predicted another famous science fiction writer and physician education Stanislaw Lem, in his 1998 essay "The Internet and medicine." He suggested that through the integration of various resources, will create a system that can take over most of the functions performed by the medicine and the doctor. But until this situation is still far away. Native medicine in RuNet still poorly represented, many institutions and clinics in the network is not there. According to statistics Ministry of Health of Russia, in 2008 only 2% of medical institutions of the country have Internet resources and 44% – and Internet access. Therefore, the need for presence in RuNet medical organizations and institutions considered by the Government as a public problem number one. The Russian doctor today and particularly in need of professional communication and exchange of experience in the updated and accessible information on a range of health is up to 20% of medical errors due to the inability to obtain timely medical information you need. For any medical facility (in both the public and private) site on the network can not just expand, but qualitatively change any of the communication, particularly with patients. Today we have an opportunity to use it to address issues such as – writing and receiving visitors, record-keeping.

Specialists developed the program, that allow the Internet, even the diagnosis, monitoring of patients, to centralize the process of medical records that are already widely used in the U.S.. The level of existing medical sites in RuNet requires special review. Project Leader Web Optima – Med Craft Stanislav Bogatyuk believes that medical site should be technological, in terms of both design and policy framework and in terms of marketing. It must be, above all, a tool for communication, rather than a sign of outdated "useful information" is not responsive to requests for visitors – something with which users are often faced Runet. Help employees new resource. They deal with typical errors in the approach to web solutions and recommendations for optimizing websites. The site will be published Med Craft market information web development and Internet advertising, ratings Internet resources for the industry, announcements of events. Supposed to conduct surveys and contests. We consider the organization of a forum on the Internet – making in the medical field. Will operate on-line consultation on Marketing issues for the medical industry. Time industry web studios rapidly coming, and the establishment of projects such Med Craft – proof of that. For customers, the same Internet solutions more relevant in the choice of performers should not only their professional achievements, but also knowledge in specific areas. Natalia Dyakonov 89031039109 Project Web Optima – Med Craft (495) 644-00-07, 589-66-61

GoldAcre Estates

Three-bedroom house located five minutes from the beach will cost about 300 000 Euro. House with one bedroom, close to the shore (pretty hard to get away from the sea on this small island) can be purchased for 160 000 euros. "Prices on Patmos did not change much over the last year", – says Elena Panagopolu from the agency GoldAcre Estates, Patras, Greece. She adds that while property prices are falling in Athens, in the 227 islands of the country they have become more flexible. In order to create a list of the most idyllic places to live in Europe, members of Forbes turned to a group of experts in the field of travel and migration, each of whom was asked to create your own list of five favorite, simple, unspoilt and almost paradise, according to them, places of residence. Many of them seem unfamiliar, because they have not caught the hasty mass tourism market. Following Italy Patmos, second on the list is Lucca – medieval town in the city, located in the region of Tuscany, Central Italy.

"He embodies all the charm of the Tuscan neighbors – Pisa and Tuscany, but not overflowing crowds of people," – says Gillian Pirsall, marketing manager for Intrepid Travel. Coaches are not the norm here: "The city is blessed shielded her perfectly preserved Renaissance wall" – adds Patricia Schultz. "It's quiet, but stylish city lawyers and housewives, cobblestone streets, centuries-churches and trendy boutiques made-in-italy . Also you can visit the antique sale in the open, held here every month to pick up something to fill the interior of their Tuscan residence.

Create Your Own Website

Creating a web – site is a unique blend of publishing, user interface design, and technology. What do the visitors when visiting the web – site that read text, view images, and enjoy it interface. On its Web site, you have the opportunity to show your technical prowess. Use the technical aspect in order to maintain and increase the interactivity, but do not let it overshadow other aspects of your work. On its Web site, you have the opportunity to show your graphic skills.

Use the graphical aspect to support and enhance the attractiveness, but do not let it just overshadow other aspects of your work. The Web page is not the same as that magazine page or a newspaper page, or any other existing form of communication. Compared to them, the network is very limited in what you can show. It would take hours to pass the equivalent of one high-quality, full-color pages of the magazine over the network. Draw conclusions as you create your site, consider that all should be in moderation and look harmonious. What is the purpose of your site? The aim is to to entertain, to provide information or graphics, or provide some unique service? Or perhaps it is – something totally new. If this business, you're trying to attract new customers, provide information on products and services, conduct market research, or provide customer support? What is required of a site for commerce. If your site – commercial areas, most people who visit it should be there get some kind of information.

If a visitor came to your site, knowing what direction the resource. So, he did not come for entertainment, but for specific information. Visitors will want to know such things as: What products are available and what do they cost? What is special about your products and services? How can I contact your company? Where to buy your products? Do you have any new products or services? Want to see the financial statements and other information Do you have any employment opportunities? All this information should appear on your resource. Commercial site will be an important addition to your business and, in some cases, it will be main way in which your customers and future customers will interact with you in the future.

April Fools

April Fool's joke referred to the works of many Russian writers and poets of the late XVIII century. The tradition of celebrating April Fools' Day has come and to this day. April 1 was yet another excuse to raise mood themselves and others, to laugh at jokes, and, of course, to present and receive fun gifts and souvenirs. When choosing gifts to friends, acquaintances, colleagues or business partners can take into account their interests and hobbies, profession, lifestyle, little ways. For example, one of the most interesting and useful gift can be a puzzle made of metal: it is compact, fits easily into a purse or pocket. This a small gift to help pass the time on public transport, queues, while waiting for business or personal meeting.

Scattered friends and colleagues, always losing pens, you can give a funny key chain, quickly and easily turning into a so-to-date writing materials. Always late for relevant staff will be gift-suggestion – a desk clock on flexible stems. They can be put or put on the table, the system unit or on a shelf above the desk. Such a souvenir not only cheer his owner, but also will make it clear that we have to carefully keep track of time. And where the clock is not relevant, may be useful to the radio – also, incidentally, with the legs. Board game lovers will appreciate small sets that combine checkers, chess, bingo, cards and many other attractions. They are so easy to take with you if you plan business trip or vacation trip, and time in the road fly by.

Seals, Stamps And Facsimile

Seals, stamps and facsimile in Samara. Manufacture of new, print and on the design, with graphics and no graphics, and an exact copy of a duplicate print. Automatic and plastic snap. Also: online printing, business cards, brochures, flyers, calendars, posters, postcards, etc. Design Services. ONLINE order delivery.

All types of advertising services in Samara: indoor and outdoor advertising, souvenirs, silk screen printing and advertising in the transport, media, magazines and newspapers, radio and television. Urgent production of seals, stamps and facsimile in Samara. New printing, for reprint, copy and print the stamp, an exact copy of the press. Seals with protection against forgery. Print for 1 hour. Reception Order by phone or email.

Free Shipping on Samara suggest you to consider our offer for cooperation in the manufacture of seals, stamps and facsimile. Seals, stamps and facsimile Samara. Manufacture of new, print and on the design, with graphics and no graphics, and an exact copy of a duplicate print. Automatic and plastic snap. Also: online printing, business cards, brochures, flyers, calendars, posters, postcards, etc. Design Services. ONLINE order delivery. Seals, stamps and facsimile in Samara. Manufacture of new, print and on the design, with graphics and no graphics, and an exact copy of a duplicate print. Automatic and plastic equipment. Also: online printing, business cards, brochures, flyers, calendars, posters, postcards, etc. Design Services. ONLINE order delivery. Seals, stamps and facsimile Samara. New on prints and sketches with no graphics and charts, duplicate and replica. Order by phone and email. Printing and Design. Free Shipping. Seals, stamps and facsimile in Samara. New, in print and on the design of graphics and no graphics, print and duplicate an exact copy. Order by phone and email. Prices from 100 rubles.

Are Cars a Luxury?

The car today is today used for cars, because on average, every third inhabitant of the city has one car. So it's hard to imagine that there were times when wealthy aristocrats, could afford this luxury, to underline his status is not ordinary, because the practical use of it was not any. Who wants to travel at a speed of 5 km / h. And just as fast moving motorized device. It was only later, with the invention of the internal combustion engine, the car has can be used for practical purposes, ie ride it. And even then, for a long time he did not keep up the diligence, and where already there talk about Russian troyke.Poiski new fuel for a long time did not stop searching for new fuel for an internal combustion engine.

In 1872 American tried to use Brighton as such kerosene. But kerosene bad evaporated, and he moved on to the more volatile goryuchemu.Benzinovy engine operable gasoline engine only appeared ten years later. Its inventors were German engineer Julius with Daimler his friend Wilhelm Maybach. Problem faced by Daimler and Maybach were not easy: they decided to create an engine that does not require a gas generator would be quite powerful, very compact and light that would it can be used for the crew. Daimler expected to get more power by increasing the speed of the shaft, but it was necessary to ensure the required frequency of ignition of the mixture. In 1883 he was created first petrol engine with the ignition of a hot hollow tube, open the cylinder. The first model of a gasoline engine designed for permanent installation industry. The first internal combustion engines were single-cylinder, and in order to increase engine power, typically increased the volume of the cylinder.

Then it began to seek an increase in the number of cylinders. At the end of XIX century there were two-cylinder engines, from the early XX four-century began to spread. Even 10 years later, an American entrepreneur Henry Ford founded his company, and using the experience gained, with the approach of a businessman, organized the conveyor assembly of the vehicle, making it accessible to all. Material from the site Rosiysky Automotive, History.

Creating a Website

Website or how to choose the artist? Nowadays, Internet is penetrating deeper and deeper, not only in terms of geography spread, but also in terms of affected areas of human activity. People are looking more and more – good, it helps to access the Internet and placed in the information contained therein. If there are those who are looking for, then there will be those who post information on the web. A place can be a lot … Information has traditionally been placed on the web. Many many companies own their own sites – information resource on the Internet. It is well established site – this is a great mechanism for business, a tool for drawing attention to the services of the company, one of the ways increase sales. Those same companies that have not yet developed their own web-site, often think about his creation.

Now, it became not only fashionable, but simple, very practical, inviting potential customers to date, created with the view of many important components of a web-site. For many companies, a well-designed site – a daily flow of potential customers, clients, and sometimes – for partners and investors. To create a web-site, from the client company is only required to find the artist, the one who can be trusted to create representation in the Internet. There is a demand to create a site – and will offer … The only question is how to choose a company developer web-site? How can a company that wants to create their own web-site to find a good and responsible artist? As a result, do not get a generic semi-finished product, and worthy of a unique site, full representation in the Internet? Web-site that will sell … Let's look at some criteria that can serve as a kind of performance for a decision on the choice of a web-developer.

Debt Collection

Doing business – it is always a risk, and more than expected income, the greater the risk. Legal persons who have their services without payment, are often faced with the problem of debt collection. Partner may become debtors because of certain circumstances (crisis, emergencies). Often, small debt can pay their own delivery of services (offsets). So come in if the lender actually need the services debtors. If the scope of their business is different, or we are talking about different orders of the cost per unit, the recovery of debts can not be mutual.

Even more difficult to collect the debt from the company or entity, if they using special schemes for fraud, and debt had been scheduled. On debt, you as a director, you can do to make their subordinates. But they are not always qualified, and the plan can not succeed. In Currently, debt collection – one of the most frequently reschaemyh issues in arbitration. Entrust to write statements to the court and case management best professionals – lawyers or lawyers.

If you have a small firm, then content of the lawyer in the state can be expensive, and the successful recovery of the debt then becomes even more important, as every penny counts. In the collection of debts to court can not even be necessary if the lawyer correctly amount to a letter in which the company describes the essence of the case, its claims with reference to certain articles of the RF legislation. Debt Collection in Lipetsk – one of the most common problems, like any dynamic city. Solve it in the pretrial and trial procedures can easily at the law office. It is worth noting that to apply for debt recovery tribunal has meaning only if there are real objects of property or money money with which to pay debts.